Latrobe Terrace Elevation.

The Latrobe Terrace Elevation shows how the new roof structure tucks in neatly behind the traditional front facade. maintaining the traditional paddington look. Notice also the Flame logo in prime position on the entry to the center.

Summer View

This is a view from the car park level looking up through a hole in the Latrobe terrace level to the roof space in summer.

Autumn View

This view shows contextual changes that the roof could create. For example, a view from the Latrobe terrace walkway space in Autumn.

Latrobe Level View

This view shows the Latrobe terrace level retail space, looking up to the deck above.

Car park level Render.

This level show one of the three entries on the car park level looking up to the roof over. I decided that using a photo with real people and providing a glimpse into their experience, shown by the area around each of them, may help to communicate the experiential nature of the space.

Stair Entry Section

This closer section shows the front of the stairs running along the end wall of the retail stores. this improves flow of movement from the north side of the building. and also makes the entry more visible from the north.

North Elevation

Due to a change in entry points and a rework of vertical access in Paddington Home, the rear of the building becomes more accessible and thus, could use a makeover to align it with the values presented by the front façade. By reworking the roof, and pushing the lower wall in by about a meter, the rear of Paddington Home takes on the look of the iconic Queenslander home that is so common throughout Paddington.

Paddington Home Employees

Given that the Paddington Home application can perform transactions, employees are no longer anchored to their stores. The staff of Latrobe terrace and Paddington Home do not work for any one store. Instead, the employees help out along the street and inside Paddington home. They become part of the connection options that the retail application can access and connect to customers, while also acting similarly to Olympic volunteers in directing, organising and conversing.

Paddington Home

Paddington Home gets its name from A: the comfortable place in which you live. and B: In a digital world the concept of a Home button is one that takes you out of one program before entering into another. As a major Node in the density strategy of Brisbane, the Paddington Home becomes a transition space for residents where people can step back and reload before shifting paradigm. 

Walkway Section

This Section from West to East, shows the extent of the roof along the walkway space. It also shows the length of the new retail spaces on the car park level and the openings in the floor above to allow viewing from above and natural light down into the space.

Stairway Section.

The vertical access has been reconfigured to provide better flow between the levels and also to integrate with the new roof structure. The section from South to North shows an entry to the new set of retail stores on the car park level and the stairs from the car park level up to the Latrobe terrace level and up again to the overlooking deck.

Paddington Home

The roof structure is also a physical avatar for the digital being that is your Paddington Home. An application that tracks your interests and connections based on your activity within the precinct. The information is not used for sales or advertising but is instead used to connect you with others of similar circumstance or encourage you to explore new experiences. This is completely voluntary and users will only use the system if they can trust that their information will not be exploited. Thus, you can accurately track the growth in trust based on the amount of information someone is willing to share. And In return, higher feedback creates more interaction and connection.

This is the difference between the digital environment of today, and the digital environment of tomorrow, a willingness to extend information about yourself and a trust that it will not be exploited.

The Paddington Home app – represented by the iphone helps you to discover new experiences and connect with new people. Rather than solely relying on the advice of sales staff, the app can connect with other users to give honest feedback. Meaning effectively everyone in the centre becomes a database of information and feedback that the Paddington Home can access. For example, the rendering shows two people visually connected by a digitally augmented environment and an example of why the app may connect them.

North South Section

This section shows the center Sectioned along North South. The shows how the roof structure wraps over the latrobe terrace level and the deck above. and how the roof curves downward to encase the stairs. The roof also curves to provide a barrier between the cafe and staff areas on the car park level.

Floor Plans

Due to the increase of online markets, the remaining advantage that physical stores have is the novelty of new experiences and the sensory aspects of products. Packaged products and processed foods are likely to become an online purchase leaving space for more experiential retail.

Keeping with the theme of experience and novelty, Retail stores are encouraged to share and swap spaces, creating an adaptable retail environment that can change based on demand or trends. This encourages users to expect new and novel experiences.

Latrobe Terrace Master Plan Concept

An outdoor retail precinct could be established around this new brand, that would initially run from the site, down to the edge of given terrace. A logical boundary due to a convergence of access and because the last building at the round-about used to be the power station for the old tram depot. But, because this is merely a branding and identity exercise, and keeping with our themes of preservation and retrofitting, future expansion in either direction would be relatively cheap.

Thickening the landscaping and reclaiming the street parking will create a more integrated shared traffic and pedestrian zone.

Due high accessibility in public transport between nodal points throughout the city, the lowered reliance on cars can justify reclaiming the street parking along Latrobe. However, there is a difference between lowering reliance and discarding them completely. Aside from the addition of bike stalls, the carpark of Paddington central will remain.

New Retail Orientation

By re-orientating the stores of Paddington central outward towards the street. The site becomes less like a shopping center and supports the retail stores along the street. This Warmington Street elevation shows three new retail stores facing out towards the street.

Latrobe Terrace Logo

The symbol of the flame draws on the destructive fire on the site, but is instead meant to represent life, renewal and community. Hence the tag line ‘Fuel the Fire’. Contribute and celebrate community. 

Mapping Diagrams.

The Diagrams are part of the basic mapping exercises that were performed on the initiation of project 2. The diagrams progress from Identifying retail stores along Latrobe terrace, creating a link along the street and changing the orientation of the Paddington central shops in order to make the center work with the precinct.

The last diagram identifies HUB's of high activity throughout Brisbane. Paddington Central is included in the density strategy.

Final Presentation posts.

I've redone three diagrams from earlier weeks that reinforce my concept for my final presentation. These will be placed on my concept panel.

The first Diagram is based on our original fundamental principles diagram from week 3. Murry's lecture definitely changed the way I attacked this project. and any potential projects in the future. These fundamental principles formed the backbone of my final proposal.

The second Diagram follows the same direction as the first. breaking down the urban sprawl of paddington and online profiling into fundamental concepts behind current public perception. The diagram also explores potential changes in output should a shift occur in fundamental thinking.

 The Third Diagram sets out key targets based for generating value based on the three fundamental principles.