The roof structure is also a physical avatar for the digital
being that is your Paddington Home. An application that tracks your interests
and connections based on your activity within the precinct. The information is
not used for sales or advertising but is instead used to connect you with
others of similar circumstance or encourage you to explore new experiences.
This is completely voluntary and users will only use the system if they can
trust that their information will not be exploited. Thus, you can accurately
track the growth in trust based on the amount of information someone is willing
to share. And In return, higher feedback creates more interaction and
connection.
This is the difference between the digital environment of
today, and the digital environment of tomorrow, a willingness to extend
information about yourself and a trust that it will not be exploited.
The Paddington Home app – represented by the iphone helps
you to discover new experiences and connect with new people. Rather than solely
relying on the advice of sales staff, the app can connect with other users to
give honest feedback. Meaning effectively everyone in the centre becomes a
database of information and feedback that the Paddington Home can access. For example, the rendering shows two people visually connected by a digitally augmented environment and an example of why the app may connect them.
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